Vivek Shrivastava, an accomplished Assistant Professor at the prestige Institute of Management and Research, Gwalior. With a specialization in marketing, Vivek has made significant contributions to academia and research during his tenure at the institute. He boasts an impressive record of three national and international publications, including those indexed in Scopus, and two patent as well that showcasing his commitment to advancing knowledge in his field. Vivek's journey in the realm of education began in 2019 when he joined the esteemed Prestige Institute of Management and Research. However, his overall experience in both academia and the corporate world spans more than 09 enriching years. This unique blend of practical experience and academic rigor lends a holistic perspective to his teaching and research.
In addition to his teaching and research roles, he is also pursuing his Ph.D. at Jiwaji University in Gwalior, further solidifying his commitment to advancing knowledge in his chosen areas of expertise: marketing and hospitality. Beyond the academic sphere, His passion for exploration has led him to visit various foreign countries like Singapore, Malaysia etc, where he has delved into the diverse cultures and landscapes, adding a global dimension to his worldview